A few weeks ago, my friend, Ron Green (CTO of Powered in his spare time) and I were in New York on business. He and I are both iPhone app guys and we were comparing notes over dinner. One of the apps he strongly recommended was Best Camera by renowned photographer, Chase Jarvis. Chase’s premise being that the “best camera” is the one that you have with you and more and more often, that happens to be the camera on one’s phone.
Here are a few examples of before and after pictures in color and after I’ve applied Best Camera’s “Paris filter which creates a black and white effect:
white w/ “cool” filter applied)
Right about now you’re thinking, “okay Aaron, you’ve proven that you’re at least a mediocre photographer who can hit a button that makes your color pictures black and white. So what’s your point?!?” Fortunately, I do have one. And it’s not just about showing off a few pictures I took with my iPhone. My point is that not only does adding a filter to my photos change the way I take pictures with my phone but it has also made taking pictures less utilitarian and more enjoyable.
- what new restaurant should I try?
- what great songs should I be listening too?
- which people are MUST follows on Twitter or Facebook?
- who writes an amazing marketing blog?
I’ve been amazed by the quality of what I get back once I change my filters.